Blackpool Hotels [ close window ] Blackpool Hotels, Hotels in Blackpool Firgrove Hotel 68/70 Dickson Rd, Blackpool FY1 2AW Firgrove Hotel Location Map From the M55 motorway make your way onto the Promenade, pass the Tower that will be on the right hand side of the driver, take the first right at the main set of traffic lights into Talbot Road turn left at the second set of traffic lights into Dickson Road and the Firgrove Hotel is on the left just before the zebra crossing.